Hot take: The much quieter level of corporate Pride this year is not worth celebrating.
Not because I want to spend my dollars on Pride merch sold by corporations that don’t care, but because the near-absence of corpo Pride is a canary in the coal mine. Corpo Pride is a barometer of sorts for social acceptance of the LGBTQ+ community. If Corpo Pride goes away, it should be because being LGBTQ+ is so normalized and seen as “no big deal” that there’s no message to ‘sell’ anymore; but what’s happening now is NOT that.
























